" the need for graphics in communication can be illustrated by a comparison with the theater.
The Designer of printed material is like the actor who gives life and expression to the lines of playwright.
The Actor's performance through the use of his voice, facial expression, and movement is akin to designer's visual expression through typography, layout and design.
A Play, poorly acted, can be flop even if adequately written. printed matter with solid contents can also play to an empty house if it is poorly design and produced"
The Designer of printed material is like the actor who gives life and expression to the lines of playwright.
The Actor's performance through the use of his voice, facial expression, and movement is akin to designer's visual expression through typography, layout and design.
A Play, poorly acted, can be flop even if adequately written. printed matter with solid contents can also play to an empty house if it is poorly design and produced"
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